All over the world, smart phone users are on increase. With this tendency, social commerce is also very popular. Social commerce is a kind of electronic commerce that involves using Social Networks Service (SNS) like Facebook, Twitter and Cyworld. When the certain consumers gather through SNS, people are able to buy a new item at an absurdly low price. So, people call it "Social shopping". In Korea, now, social commerce is really popular. So, in the class, I presented about advantages of social commerce. Actually, but, I disagree with social commerce. There are several reasons why I disagree with social commerce.
First, the quality of products is low. Social commerce sites offer the various coupons. Especially, beauty shop and restaurant coupons are really popular as much as a discount of clothes. But, actually, clerks discriminated consumers who used coupon. For instance, the amount of food was little than normal and clerk's service was bad. In hair salon, they used a hairdye of low quality. As well, in beauty shop, when people try to use coupon, they recommended more expensive service. In my case, I bought skincare coupon by very cheap price. But, when I presented coupon to clerks, they recommended another skin care program of 2 million won. I was so embarrassed. Like this, social commerce site frequently offer the dissatisfied product.
Second, reviews at social commerce sites are fake. A few days ago, I watched news about that social commerce sites exaggerated reviews Most of consumers including me purchase the product after read a good review. But, they cheated lots of people so that they just advertise their sites. It is really unconscientious.
With smart phone generation, social commerce that is a kind of electronic
commerce is very popular. we can buy a famous items by low price. But, social
commerce sites make up reviews and we had to get discriminative treatment. For that reason, I can not trust social commerce service any more. Therefore, they should offer a honest product to consumers.
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